Tuesday, August 15, 2006

Sometimes starting from scratch can be hugely successful

Nashville Scene - What’s So Funny ’Bout Peace, Love and Understanding?: "Bonnaroo is the largest-grossing music festival in the U.S., raking in a whopping $13.4 million last year. ...

"Russ Bennett describes himself as kind of a city planner. Except the city he and his cohorts are planning has been built and torn down annually for the last four years—and they’re currently constructing it, more or less from scratch, for the fifth time. With the exception of a few roads, fresh water pipes and a fountain, there’s nothing but trees and grass at 1560 New Bushy Branch Road in Manchester, Tenn., when Bennett arrives each May.

"But those 700-plus acres will become the temporary home for 80,000 people during the four days of the Bonnaroo Music & Arts Festival. The empty pastures off I-24 will turn into the sixth largest city in Tennessee—a makeshift community of street performers, hippies, hitchhiking students, families in Winnebagos, and music fans of most every stripe, whether they pledge allegiance to Southern rock, world beat or the P-Funk Nation."

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