For all of those musicians who have wondered if SXSW, MOBfest, and similar festivals are good career moves, here's an opinion.
Chicagoist: MOBfest ... BLAHfest.: "Their mission statement, according to the MOBfest website, is: 'We are a three-day music business seminar focused on building a buzz, aiding in awareness, and peaking the interest of the music business community ... Networking, schmoozing and simply attending the panels can be a great way to make new contacts, secure current connections and start new relationships.'
... none of the above really happens. Instead we get the usual suspects within the local scene congratulating each other, attending shows at only the largest venues, and largely ignoring the majority of the schedule. And why wouldn't they? Even we, who are neck deep in the local scene, are hard pressed to recognize more than a smattering of bands on their schedule....
In the end we are withdrawing our support for MOBfest because we honestly can't see how the whole thing is helping anyone out, except for possibly the bands being managed by the folks at the top of the MOBfest food chain, and even most of them can't seem to get signed to any sort of sustainable career .... It's not as egregious as, say, Emergenza, when it comes to taking advantage of the naivety of hopeful bands, but they have no problem spreading the belief that by associating yourself with MOBfest you still have a chance a label will walk into their show and sign them on the spot."
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