Bob Lefsetz has something in today's newsletter that echoes my feelings on the subject.
I understand the jamband market and its audience. Once those fans love a band, they stick with them for years.
I don't understand how to market to the indie audience. The fans expect to get their downloads for free; the reviewers (bloggers in many cases) seem forever championing the next "greatest band," only to drop them within months and move on other new bands; and the bands themselves sometimes have little actual playing experience, only have enough material for a short set, and play live infrequently.
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Lefsetz Letter: "... Billy starts waxing rhapsodic about Widespread Panic. How he sees them every tour....
Billy liked people who could PLAY! Who gave it their all in concert. He wanted them to put in the effort, he wanted it to be about the MUSIC! ...
Oh the history we share. Oh how different it is from that of today’s younger generation. ...
The whole culture has changed. A concert is a special event. Whereas we used to go once a month. Not quite as frequently as seeing a movie, but CLOSE!
It was the music, the vibe. That was the peak experience, the concert experience.
Maybe it still is.
Then again, too many bands play to hard drive. The performance is formulaic. The acts come and go. Careers are a thing of the past. It’s who’s hot NOW!
The live business isn’t like recorded music. It can’t be stolen by the Internet."
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Lefsetz goes on to complain that ticket prices are too high, merchandise is too high, radio won't play the music, and labels want you to buy a high priced CD without having heard what is on it.
live music
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